Finding Research Sources for Comparing Public Companies

Summary

The answer suggests several places to find material for an essay comparing Ford and Volkswagen as investments. Its first recommendation is research written by investment bank or brokerage analysts, while acknowledging that access may be difficult for readers outside the industry. Students may be able to consult analyst reports through a university library or use a Bloomberg terminal if one is available there.

It also points to finance blogs and forums that may host broker research reports. These suggestions are starting points for gathering company analysis, not an endorsement of every publication mentioned or a method for deciding which company is the better investment. The response does not explain how to assess an analyst’s assumptions, check claims against company filings, or weigh conflicts of interest and source quality. Readers would need to evaluate the credibility and provenance of any report they use.

Key ideas

• Broker and investment bank analysts’ research reports can provide company analysis.
• University libraries or Bloomberg terminals may offer access to research for students.
• Finance blogs and forums may circulate broker reports, but their content still needs evaluation.
• The answer suggests sources and does not provide a framework for comparing the companies or verifying claims.

Tags

# Reputable Sources


# Reputable Sources












I am not sure this that is the correct stackexchange but I could not find a more suitable one.

I am writing an essay which consists of comparing two companies (Ford or Volkswagen) and analysing them to see which is a better investment.

I need to find credible sources about these companies, either in write-ups by known figures or news headlines by reputable papers.

Does anyone have any suggestions on any sources I can use? I am not familiar with known reputable business people.

Thanks

## Answer by RobAbMo (score 1)

https://quant.stackexchange.com/a/37253

My first port of call would be to read some reports from investment banks'/brokers' research analysts. I admit that's not easy to get hold of though if you're not working in investments. If you are in the industry just speak to your firm's sales reps and get them.

Assuming from your question, though, that you're a student you may nevertheless have access (in your library for instanace) to a bloomberg terminal and you can find a lot there. e.g. VOW GR Equity BRC `<GO>` for VW.

More generally, have a look at some of the blogs and forum websites out there, often they have full PDFs of broker analysts' research reports available "for free". E.g. FT Alphaville, Sum Zero or even ZeroHedge. You'll need to create a login often mind.

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