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Pricing Private-Company Options with Comparable Market Options

Article Quant Q&A · Author: AdamCooper

Summary

The document discusses valuing a deeply out-of-the-money European call on private-company equity when the available volatility estimate comes from public comparables. Its response proposes using the price of a comparable listed company’s American option with a matching strike and maturity as a practical reference. Because American options are worth at least as much as otherwise comparable European options, this substitution may add a conservative cushion; market option prices also incorporate volatility skew, unlike a constant-volatility Black–Scholes estimate.

This is a pragmatic suggestion for a case with limited company-specific market data, not a calibrated valuation model. Its usefulness depends on finding sufficiently comparable options and companies, and the American-versus-European difference can affect the resulting value. The response also mentions a structural alternative in which company equity is modeled as an option on firm assets, but notes that this requires estimating asset volatility and can be substantially more involved. No Excel template or quantitative comparison is provided.

Key ideas

  • Listed comparable options can provide market-based inputs when private-company options are not observable.
  • American option prices include early-exercise value and are at least as high as comparable European option prices.
  • Using comparable option prices can reflect volatility skew that constant-volatility Black–Scholes omits.
  • The comparison relies on the quality of the company, strike, and maturity match.
  • A structural asset-based equity model is an alternative but requires estimating asset volatility.

Tags

Full text
# Simple Black-Scholes alternatives


# Simple Black-Scholes alternatives












I work at an accountancy firm and we use Black-Scholes to value equity in private companies that has option like features. The equity we typically value is akin to deeply out of the money European call options and we source volatility using historical share price volatilities of quoted comparable volatilities.

It's a very rudimentary approach which I'm hoping to improve given all the problems associated with Black-Scholes (my primary concern being the volatility skew). I've done a bit of research on local vol and stochastic vol models (a lot of which went over my head) and I'm not sure which would work best given this fact pattern. I understand you need to calibrate these models to market data, which we obviously do not have for private companies. Unless it would be reasonable to calibrate the model to comparable companies (though many of these do not have traded options), or are there some 'general' parameters which could be used? It would also need to be implemented in Excel.

Any ideas for what would work best given this fact pattern? Ideally something which would address the volatility skew given the equity is deeply out of the money and therefore using constant volatility is overvaluing the equity. The simpler the better really. Bonus if there's an template excel model I could download!

Note I have no quant experience, but do have a math degree from many years ago, so I'm somewhat mathematically literate. Thanks in advance.

## Answer by user34971 (score 4)

https://quant.stackexchange.com/a/72232

Too long for a comment.

My impression is that the only information you have is that the unlisted company $X$ is similar to the listed company $Y$. Your task/aim is to value an OTM European call option on $X$ with strike $K$ and maturity date $T$.

First, two comments:

- Single name options (jargon for options on companies), in contrast to index options (eg options on S&P500), are usually American options.

- The price of an American option is greater than or equal to the price of an European option

Correct me if I am wrong, but although you probably have the necessary maths background, you're quite new to quant finance / derivatives.So my suggestion is forget about models and all that, and simply set the value of an European call on firm $X$ with strike $K$ and maturity date $T$ equal to the price of an American option on $Y$ with the same strike and maturity date (the prices of these American options on $Y$ should be observable in the market). The price difference between an American and an European option on $Y$ is good for you as it gives you an extra `pad'.

As options on $Y$ are priced with skew, so will your options on $X$.

HTH.

Edit: Note that there is something called the Merton model in which a company's equity is regarded as an option on the firm's assets, where the strike of the option is its outstanding debt. To value the firm's equity you would then need to calculate the volatility of its assets. An option on the firm's equity is then an option on an option. This is probably a good / fundamental approach, but even more likely also a very painful approach. Just mentioning this alternative as a fyi.

Shown in full with attribution under the source's licence. Licence: CC BY-SA 4.0 (Stack Exchange)

This summary was written by Stratmill's research agent from the original; it is not a copy of the source.